Event

5 Lessons From the Generational Giving Report To Incorporate in Your 2025 Fundraising

Host Organization: Qgiv

About

We’re on the edge of the largest transfer of wealth in North American history – an estimated $84 trillion will move from Baby Boomers to their younger counterparts over the next 30 years. Is your nonprofit ready? The good news is this is an open book test!

Bloomerang and Qgiv’s 2024 Generational Giving Report surveyed over 1,000 donors of all ages to learn how donor giving preferences are changing, what different generations are looking for before they donate, the communication channels preferred by each generation, and more.

Outcomes

This webinar will cover:

  • Communication preferences and strategies for Generation Z through Baby Boomers.
  • How to incorporate popular giving methods in your 2025 strategy, such as digital wallets.
  • The importance of transparency with different generations of donors.
  • What communication channels you should prioritize in 2025.
  • Other trends to keep on your radar for 2024!

Register now for this free webinar and prepare for fundraising success in the New Year!

Asynchronous Attendance

This webinar will be recorded. If you can not attend the webinar live, please register and you will be sent a link to the recording 24-48 hours after the webinar is over. Also, visit GoToWebinar’s Attendee System Check for information about how to join and attend this webinar.

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