New nonprofits face a difficult challenge in setting themselves up for success in established communities. While it can be daunting to consider the long road ahead in supporting new nonprofits, as well as the steps needed to achieve the organization’s mission, making measured, well-thought-out decisions can enable small nonprofit leaders to experiment and pivot as needed, even with limited resources.

As experts, the members of Forbes Nonprofit Council have experience transforming new nonprofits into thriving organizations. Below, 14 of them offer advice on how new, small nonprofits can find their footing in a competitive landscape.

1. Prioritize the Basics to Support New Nonprofits

Focus on the basics. Start by creating a strategic plan, building a strong board, delineating clear financial and fundraising processes, and measuring and evaluating your success in meeting your mission. A shared vision, strategic direction, committed leadership and the resources needed to support programs and initiatives will provide a strong foundation from which a successful nonprofit can grow and prosper. - Victoria Burkhart, The More Than Giving Company

2. Have Clear Values and A Defined Mission

It is important to have crystal-clear core values and a defined mission. Starting out, there will be endless items competing for your limited resources. A well-defined mission and values can act as the guardrails that keep you laser-focused on the few things that are most important to your long-term success. In turn, you will attract and retain top talent, funding and key strategic partnerships. - Tom Ulbrich, Goodwill Industries of Western New York, Inc.

3. Deeply Know Your Market

Do your research into existing nonprofits and service providers. Talk to their leaders to see what you can do to avoid overlap. Other organizations have devoted lots of time, resources, energy and money to their work. As you build your organization, seek to collaborate and complement these organizations rather than compete with them. Being likable goes a long way! - Randy Wong, Hawaii Youth Symphony

Read the full article about how new nonprofits can establish themselves at Forbes.