In recent years, more and more companies have learned the benefits of corporate philanthropy. When businesses give to a charitable cause, they boost brand awareness and create positive vibes around their products. Not all corporate philanthropy is the same, however. To maximize the benefits of this increasingly common practice, it’s important to do it right. Keep these tips in mind as you launch a corporate philanthropic campaign.

  • Be Sure to Strategize
  • Include Your Entire Team
  • Engage Local Communities
  • Make a Lasting Difference

Read the full article about foster corporate philanthropy by Kimberly Springsteen-Abbott at Medium.