Much has been said, and will be said, about 2020. The word "unprecedented" has been used an unprecedented number of times. We are constantly bombarded by the media, whether it be about politics, COVID-19 or the state of the economy. The media barely lets an hour pass without reporting another late-breaking story. And most of us barely let an hour pass without checking for the next dramatic update.

Given the general sense of chaos surrounding all of us, Sustainability Veterans members discussed how we stay centered and focused on the mission while not ignoring the news. We wanted to share our points of view to help you stay focused on accomplishing your own mission.

As always, our views are both different from and complementary to one another. We range from the hopeful to the practical. We hope you find some pearls of wisdom here.

  • Practice radical curiosity
  • Look 10 years ahead
  • Keep your future grandchildren in mind
  • Keep your head down and stay single-minded
  • Connect current events to issues
  • Use events to strengthen the climate narrative
  • Speak for those who cannot speak for themselves
  • Focus on the opportunities to make change
  • Stay focused on how you can contribute
  • Minimize social media time
  • Schedule it in
  • Understand and react

Read the full article about sustainability missions by Trisa Thompson at GreenBiz.