Giving Compass' Take:

• This interview with Snapstory co-founder Jessie White looks into how the new technology is enabling nonprofits to better measure their impact.

• White identified a shortcoming of the nonprofits sector - the inefficiency of measuring impact - and developed Snapstory to address this shortcoming. What other capabilities of the nonprofot sector could be improved with technology?

• To learn about measuring impact investments through customer feedback, click here.


Technology is slowly changing the way charities measure impact, by giving them tools that make the collection, storage and analysis of program data more efficient. This helps with addressing a huge amount of issues faced by most nonprofits. Last season, Philanthropy Ireland hosted Jessie White from Snapstory at our Members Networking Event. Jessie took our members through her work partnering with NFPs as they expand on technology’s role in measuring the impact of their work.

Here Jessie takes us further through the role technology is having in the NFPS, its role in measuring impact, and the benefits technology has for the donor when it comes to assessing the impact of a gift.

What is Snapstory?

Snapstory is an enterprise software that we developed exclusively for nonprofits. It is comprised of a mobile application for collecting data in the form of photos, audio and various text-based surveys, and a web-based admin panel for accessing that data.

How does Snapstory allow charities and non-for profits to collect and monitor data gathered from the field?

A user can create custom surveys in the browser-based admin panel and choose from a range of different question and answer types. Once the surveys have been created, a field worker can immediately access these surveys in the Snapstory app on their Android phone, and quickly and efficiently answer the questions with a few clicks.

How can this information be beneficial for charities and non-for profits?

It can be so difficult to get exact and secure data from programs. But if nonprofits can start to do this in a more systematic and efficient way, they can more easily assess the impact of their programs and communicate that impact to donors and stakeholders.

Read the full article about measuring impact by Philanthropy Ireland at Medium