What is Giving Compass?
We connect donors to learning resources and ways to support community-led solutions. Learn more about us.
- Communicating mission performance is necessary, but not sufficient to drive donations.
- Donation behavior is driven most strongly by personal and emotional connections, and a sense of urgency.
- Only a small percentage of donations come from people who were not directly solicited. Even people who intend to donate need to be solicited.
Read the full article on successful fundraising at Sector3Insights