When you reach the point of creating (or re-tooling) a corporate philanthropy program, you can now really dig into how much you want to try and accomplish and into the details of where and who. So, as you go along this very fulfilling journey, here are three tips to make sure you stay focused on creating the best possible program for all parties (your company, the causes, your employees, and you).

  • Engage employees to build morale and create culture.
  • Build and support your brand and company reputation.
  • Be sure to align your resources.

Read the full article about philanthropy programs by Simon S. Mass at Forbes.