Giving Compass' Take:

• This Fast Company post details a recent study that shows parents who give back have kids who give back.

• How can we use this data as inspiration for supporting next-gen donors?

• When it comes to family giving, here's how we can ensure impact and sustainability in 2019 and beyond.


Parents who give money to charity could see a lifelong benefit for their own kids. Children in families with strong philanthropic traditions are more likely to grow up acting generously — and be seemingly happier for it.

In a small study from Fidelity Charitable, a public charity that manages the largest donor-advised fund program in the country, the organization questioned 3,000 people who donate to charity and itemize deductions on their tax returns. People who grew up with strong family traditions around giving ended up more likely than those who didn’t (45% to 36%) to donate $5,000 or more of their own money annually to charity.

Other positive correlations: Family-inspired givers volunteer more time (89% to 73%), consider themselves closer to their immediate family (81% to 71%), and rate themselves as “very happy” far more often (48% to 33%) than those who grew up without such influence.

Read the full article about how being generous makes your kids follow suit by Ben Paynter at fastcompany.com.