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As companies put a bigger emphasis on social responsibility, they are focusing more on defining their core purpose and values early on.
Read more about social impact on Giving Compass
The challenge here is that many companies force their values, and then do not live said values. This approach will simply not translate well internally or externally.
Here’s a few tips for anyone trying to establish their company values:
Discover, don’t create, values
Distinguish between values and practices
Don’t half-ass practices that represent values