Giving Compass' Take:
- Here are five strategies that help improve recruitment strategies and processes for first-generation college students.
- Why is it crucial to support these students? How can recruitment strategies consider equity?
- Learn about funding programs that support first-gen students of color.
What is Giving Compass?
We connect donors to learning resources and ways to support community-led solutions. Learn more about us.
The competition between colleges and universities looking to attract first-generation students is fierce. So what strategies should you use to attract them?
A recent survey conducted by Niche looked at students whose parents have not graduated from a 2 or 4-year college as a marker for first-generation students. Of the 30,353 responses, 10,969 responded as first-generation college students.
Some strategies to help your school win over first-generation students in the recruitment process include:
- Choosing the right communication channels
- Lead with net tuition after financial aid
- Share the first-generation student perspective
- Know their interests
- Utilize their connections with college counselors
Read the full article about first-generation college students at Higher Education Dive.