Giving Compass' Take:

• The author outlines four strategies nonprofits can use to encourage corporations to participate in philanthropy. 

• How can nonprofits and corporations create partnerships to pursue social good? 

• Read about another strategy framework for corporate philanthropy. 

Here are 4 corporate philanthropy strategies your non-profit should encourage corporations to participate in.

Encourage Businesses to Engage in Matching Gifts. A survey by The Big-Give Research Initiative found that 84% of participants are more likely to donate if a match is offered by their employer.  It is estimated that between 2 and 3 billion dollars is donated through matching gift programs on an annual basis.

Make Giving Easy Through Payroll Deductions. According to a study by charities.org allowing employees to make financial donations directly from their paycheck also has been shown to increase engagement.

Identify and Apply for Community Grants. This form of corporate philanthropy can offer a corporation positive brand recognition in the community that they are headquartered and/or do business.

Get Corporations Involved in Volunteer Grants. Did you know that 80% of companies that have volunteer grant programs pay between $8-$15 dollars per volunteer hour? Currently, 40% of all fortune 500 companies offer volunteer grant programs to their employees and nonprofit partners.

How is your non-profit promoting these programs to organizations in your community?

Read the full article about nonprofit corporate philanthropy strategies by Eric Burger at VolunteerHub.