Giving Compass' Take:
- Elisa Shearer, Kirsten Eddy, Michael Lipka, and Katerina Eva Matsa present research on the connection between media trust and political identity.
- How can donors and funders work on building bipartisan trust in media and journalistic outlet?
- Learn more about key issues in media and journalism and how you can help.
- Search our Guide to Good for nonprofits focused on media and journalism in your area.
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For years now, Democrats have been much more likely than Republicans to say they trust the information that comes from national news organizations, demonstrating the link between media trust and political identity.
A new Pew Research Center survey gets much more specific: How do Americans feel about 30 of the country’s major news sources?
Democrats and independents who lean toward the Democratic Party are much more likely than Republicans and GOP-leaning independents to both use and trust a number of major news sources, demonstrating one aspect of the link between media trust and political identity. These include the major TV networks (ABC, CBS and NBC), the cable news networks CNN and MSNBC, major public broadcasters PBS and NPR, and the legacy newspaper with the largest number of digital subscribers, The New York Times.
Republicans, meanwhile, are much more likely to distrust than trust all of these sources. A smaller number of the sources we asked about are more heavily used and trusted by Republicans than Democrats, including Fox News, The Joe Rogan Experience, Newsmax, The Daily Wire, the Tucker Carlson Network and Breitbart.
These findings are broadly similar to the last time we asked Americans about many specific news sources, in 2019. The two surveys are not directly comparable due to changes in the way we asked the questions.
Americans’ Use of News Sources by Party
In many cases, supporters of the two main U.S. political parties are relying largely on different sources of news and information.
Republicans and independents who lean Republican get news from a fairly concentrated group of sources, and one rises to the top: Fox News. A majority of Republicans (57%) say they regularly get news from the cable network, at least double the share who say they turn to any other news source we asked about.
Behind Fox, Republicans are most likely to say they regularly get news from the three major broadcast networks – ABC News (27%), NBC News (24%) and CBS News (22%) – and The Joe Rogan Experience podcast (22%).
Read the full article about media trust and political identity by Elisa Shearer, Kirsten Eddy, Michael Lipka, and Katerina Eva Matsa at Pew Research Center.