Corporate social responsibility or CSR plays a significant role in businesses nowadays. Employers looking to hire millennials must take it into account. This is because over three-quarters of millennials consider the social and environmental impact a company has a major factor when deciding which firm to work for.

It is easy to select a cause or a way a company can be socially responsible. The hard part is to get employees to engage in corporate social responsibility in practice. Engaged employees tend not only to be happier but they can also be more productive too. Here are ways to help engage your employees in social responsibility initiatives.

  1. Leading by example is critical when you want your employees to get involved with a cause that is important to them.
  2. Sometimes, a firm can help employee engagement by letting its employees decide what cause to support and how to support it. This approach enables employees to take the initiative in corporate social responsibility instead of having it forced upon them by upper management.
  3. Keeping track of your employees’ impact is another great way to help them get more involved and engaged in corporate social responsibility.

Read the full article about employee engagement in philanthropy by Julia Keleher at Medium.