Project

Raising Self-Esteem of Young Girls in Pakistan

Host Organization: Dawood Global Foundation - Educate a Girl Karachi, Sindh, Pakistan http://www.dawoodglobal.org

About

Colorism is discrimination against people because they have a darker complexion. Someone with a lighter complexion is considered to be more beautiful or valuable than someone with dark skin. Research has found extensive evidence of discrimination based on skin color in criminal justice, business, the economy, housing, health care, media, and politics. In Pakistan, it is our young girls who face the brunt of this discrimination, compounded with class structures. This must change and change today

Need

Colorism in Pakistan clouding perceptions of beauty. Our Keynote speaker model and activist Aamina Sheikh (whose picture is attached) is helping us speak about this hitherto taboo topic. A girl's beauty, opportunities in life and self-esteem, should not be tied to the colour of her skin.

Long term impact

Revolutionalize deep rooted thinking that lighter skin is better than darker skin, and more importantly, help more young Pakistani women feel confident in their own skin, whatever the colour.

About the Organization

To educate 1000 girls in need in Pakistan with vocationally training in media studies at the Institute of Journalism Karachi followed by grooming in professionalism, dressing at the work place, sexual harassment protection and boosting self-esteem. Top students are placed in top media outlets and we work to place others in multi-nationals and other key opportunities.

GlobalGiving Categories:
  • Gender Equality
  • Safe Housing

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Total Goal
$10,000
Remaining Goal
$9,072
What is a Project?

Domestic and international programs and services housed within organizations, addressing specific needs of community groups.